15 Best Employee Value Proposition Examples

When trying to attract potential employees to apply to your business, a great first impression is a must. Here are the 15 best employee value proposition examples.

1. Stripe
Even if you don’t match their job descriptions, Stripe encourages you to apply. This indicates that they care more about the right people more than just looking at the right resumes. This company invests in training and education if the person has the right personal attributes. Stripe is a technology company that builds economic infrastructure for the internet, allowing businesses to use software for managing transactions.

“At Stripe, we’re looking for people with passion, grit, and integrity. You’re encouraged to apply even if your experience doesn’t precisely match the job description. Your skills and passion will stand out—and set you apart—especially if your career has taken some extraordinary twists and turns. At Stripe, we welcome diverse perspectives and people who think rigorously and aren’t afraid to challenge assumptions.”

2. Strava
The client base at Strava consists of athletes, marathon runners and cyclists so it is important for them to have a workforce that has that level of motivation. You can expect to see many energetic employees in this company having a fully stocked kitchen with great snacks, quick meals and all the technical coffee and brewing equipment that athletes need to keep going.

“You will engage in interesting and challenging work that will improve the lives of our athletes. And in the same way that Strava is deeply committed to unlocking the potential of our athletes, we are dedicated to providing a world-class workplace where our employees can grow and thrive.”

3. Shopify
People who are looking for a steady platform to start their own online store and sell products will be satisfied with Shopify. Offering an environment and culture focused on achieving its mission of helping people achieve independence, Shopify believes in reducing the barriers of business ownership to make commerce better for everyone to use.

“We’re Shopify. Our mission is to make commerce better for everyone – but we’re not the workplace for everyone. We thrive on change, operate on trust, and leverage the diverse perspectives of people on our team in everything we do. We solve problems at a rapid pace. In short, we get shit done.”

4. AlertMedia
The safety of people matters to all organizations, and if you want to streamline notifications and have sufficient monitoring services, AlertMedia has you covered. A two-way mass communication company, AlertMedia delivers a cloud-based platform that improves your company’s operations and mitigates loss from anywhere at any time, using any device.

“At AlertMedia, we strive to be the very best at what we do, both in the eyes of our customers and our coworkers. We believe a healthy work-life balance can be highly motivating and productive. We are truly a team in every sense: we believe in one another and support one another as we all work collaboratively toward a common goal. AlertMedia products and services are making a real difference to real people, improving outcomes and in some cases, saving lives. By joining our team, you are joining us in our mission to help organizations around the world keep their people safe, informed, and connected. Surround yourself with highly motivated and passionate peers who are all working together and supporting one another towards the same goal. At AlertMedia, you will always be learning and improving in our consistently fun and challenging environment.”

5. Ansarada
If your company is in need of virtual data room options, then Ansarada will provide the necessary accommodations. This company develops simple, intuitive software that will seamlessly help advisors and companies succeed in negotiations. Ansarada Pathways can be easily adapted and templated and can be reused to suit a company’s needs. Ansarada’s Pathfinders include Deloitte, Waco International, and Ata Capital.

“One growing team. One amazing goal. Our business involves confidentially managing the flow of information between buyers and sellers in financial deals including M&A, tenders, fundraising, and IPO. Our world-class team love what they do and are on a mission to revolutionize the complex process of deals by engineering powerful but simple software that gives our customers confidence they are in control. We are looking for people who are passionate, curious and collaborative to join our innovative fast-growth global company.”

6. Avalara
The process of how companies manage transaction taxes is important. When people shop online or at their local stores, the technology created by Avalara is most likely being used. With AvaTax your company can use tax calculation technology with confidence. This company offers commuter perks, competitive compensation, and health and wellness plans for its employees.

“Avalrians wear orange. We’re optimistic. Curious. Adaptable. We are intensely committed to making the difficult simple for our customers – which is really hard, but really rewarding. Some say we’re a little quirky, but that’s a good thing, right? We welcome and value unique people and insights, and we believe our winning culture sets us apart. We recognize, cherish, and hire to that conviction every day. Through the years we’ve identified a few key traits that are common among our most successful employees. Ranging from passion and urgency to ownership, fun, and optimism, these traits form the basis for our culture and we hold them in highest esteem. In the end, it’s a simple proposition: At Avalara we are not only very good at what we do, we are also proud of how we get things done.”

7. BetterCloud
This company has changed how one views software-as-a-service (SaaS) applications, creating a new IT practice called SaaSOps. BetterCloud implements SaaSOps, the managing and securing of SaaS applications through centralized and automated operations. BetterCloud provides a healthy work environment that includes a structured recruiting and hiring process.

“At BetterCloud, we have a smart, ambitious team dedicated to delighting our customers. Our culture of ownership and transparency empowers our team to achieve goals they didn’t think possible. For all those on board, it’s going to be a challenging and rewarding journey – and we’re just getting started.”

8. Chevron
A company active and well known in more than 180 countries, Chevron encourages collaboration among its employees to come up with creative energy solutions. One positive attribute of Chevron is that the company has a global staff that consists of 25% women, and includes a “Welcome Back” program for women who want to reenter the workforce.

“We approach challenges with integrity, ingenuity, and respect. By valuing our employees, our partners, and our world, we’ve created a company that’s responsibly moving the world forward. Learn more about the important and challenging work out employees are engaged in around the globe. At Chevron, every day is an opportunity for all of us to continue working towards our collective vision: to be the global energy company most admired for its people, partnership and performance. To achieve our vision, we’ve built our company’s foundation on a set of values that guides our employees in the way we interact with each other and the communities and environments we work in.”

9. Canva
A simplified graphic design tool website based in Australia, Canva offers a ton of unique benefits to employees, such as in-house chefs preparing breakfast and lunch, free gym memberships and a relocation budget. With over 34 million designs created per month, employees will have opportunities to work on unique and exciting projects.

“Sometimes the chance comes up to be part of something really special. Canva is making design amazingly simple for everyone, and the potential is limitless. We’re empowering people to design anything, and publish anywhere.”

10. Brain & Company
An American management consulting company and one of the most prestigious in the country. Brain & Company is a known leader in collaboration. This consultancy emphasizes the opportunities to collaborate with diverse teams across various departments and offices throughout the world. They highlight several perks for employees such as externship opportunities, global transfers, parental leave, and flextime.

“Picture yourself at one of the world’s best places to work, surrounded by teams and people who challenge you, support you, and inspire you to be extraordinary.”

11. BlueModus
Having expertise in Content Management Space, BlueModus aims to transform the off-the-shelf capabilities of custom platforms to fit the specific needs of customers. BlueModus is available to help businesses to progress in fields like e-commerce and marketing automation solutions, information architecture and customer experience design, and functional extensions of platforms to name a few. BlueModus is a company for those who love to speak tech.

“A lot of companies talk about their awesome offices, cool events, and great perks. We can, too. But when you come to work for BlueModus, you not only get to work in great digs, you also become part of an incredible team that we think separates us from other tech companies. We’ve created a culture that attracts bright, passionate, caring people who sincerely want to do their best for clients and partners. We’re occasionally a little geeky. Always fun-loving.”

12. Call9
Call9 has figured out a way to use technology to be with people at the moment of their emergency. This company helps patients better understand their goals and comprehensively address their individual needs by providing immediate on-site care when needed. Call9 uses SNF Assist, a management tool that shows analytics and real-time actionable insights, identifying acute changes of the condition early in the patient’s illness.

“Call9 is a passionate team of innovators and builders, dreamers and doers. Ours is a dynamic environment that fosters talent, collaboration and growth. We deliver compassionate, patient-centric care from the moment of emergency and beyond, and we seek committed, creative individuals to drive this innovation across the country.”

13. Trader Joe’s
One of the most recognizable grocery store chains in America with more than 500 stores nationwide, Trader Joe’s is considered to be one of the best retail employers. This is due to the many benefits that are offered to crew members. Having a culture that is flexible with schedules and promotes employees based on performance, Trader Joe’s is very transparent about their goals. The average crew member has the potential to receive a 7%-10% pay increase each year.

“We prioritize the development of our crew members. We don’t pigeonhole crew members into ‘only running the register’ or ‘only stocking the shelves’; our crew engage in a variety of tasks and hold a range of responsibilities—running the register and stocking the shelves, of course; also merchandising, creating signs, accepting deliveries, demoing products, and engaging with customers.”

14. Cheetah Digital
Modern marketers that are looking for customer engagement solutions can turn to Cheetah Digital for help. This company provides a Customer Engagement Suite that allows marketers to create personalized experiences, cross-channel messaging, and loyalty strategies. Cheetah Digital provides employee benefits such as volunteer time, parental leave, tuition reimbursement, and retirement savings.

“Cheetah Digital is looking for builders and true believers who are comfortable disrupting the norm and focused on developing future-state products and services. We’re shaping the future of the marketing technology industry.”

15. ReachLocal
Having a solid reputation as part of the USA Today Network, ReachLocal has delivered over 201 million local leads to business. A lead is any phone call, email, or web event generated by a ReachLocal marketing campaign. Mitchell Medical Group reported a 500% increase in web traffic from SEO by partnering with ReachLocal. This is an ideal company to help your business with digital marketing.

“Join the team that’s helping drive more customers to the world’s local businesses. Room to advance your digital marketing career. A cool, laid-back environment. If this sounds good to you, then come join our team!”


Letting potential applicants see what your company stands for at a glance and also offering up real feedback from real employees is a great way to convince them to apply. You want your company to stand out from the rest, and putting a positive, intriguing foot forward is a great place to start.

Author Biography
Keith Miller has over 25 years of experience as a CEO and serial entrepreneur. As an entrepreneur, he has founded several multi-million dollar companies. As a writer, Keith's work has been mentioned in CIO Magazine, Workable, BizTech, and The Charlotte Observer. If you have any questions about the content of this blog post, then please send our content editing team a message here.